Every new brand dreams of being sold on the shelves and counters of the best boutiques in the country.

That dream became a reality when Emma emailed the owner of dot, an adorable tween store on the Upper West Side in New York City, to ask if she could pitch Em John. Two weeks later, the bracelets were in the shop.

If you have a store that’s a perfect fit for Em John, tell us about your customers and let’s discuss a wholesale order of our arm candy.

Please send an email to


Not only is Emma committed to growing Em John to pay for her college education, she’s also helping her high school peers and college friends to earn money for their college expenses too.  

If you’d like to be an Em John rep to sell arm candy to your friends and classmates, let us know. If you’re dedicated and determined, we’ll create custom charms based on the colors, themes and even inside jokes that will appeal to your audience of buyers.

Tell us about yourself, your location and why you’re ready to rock your sales success.

Please send an email to

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